We only have one thing on our mind
Affordable renewable solutions for everyone
We’re calling for change
Flo is on a mission to switch as many people as possible to affordable renewable solutions.
We believe that when we empower people to do good, great things can happen. We know that people care about the planet, but sometimes, they need some encouragement to make a change.
That’s why we do what we do. We make our products affordable and reliable, so it’s a simple and easy choice for you. When you choose Flo’s electricity plan, we incentivise renewable generators to produce more renewable electricity by increasing the demand for cleaner energy, resulting in greener energy grids and a cleaner future.
We save costs with tech
At Flo, we believe in innovation. We care deeply about technology and how we can use it to help future generations. That’s why we invested heavily to develop our own energy platform in-house. Designed specifically for the energy sector, it can automate most of our processes and keep our costs down so we can offer affordable electricity plans to our customers.
Lighting the way
Flo was co-founded in sunny Singapore by two friends, Matthijs and Ernst, who identified a need for affordable renewable energy to fast-track the global energy transition.
Before co-founding Flo, Matthijs had already dipped his toes in the green energy world by starting Amsterdam-based Vandebron in 2013, which Dutch energy giant E.ON acquired in 2019. Meanwhile, Ernst had been busy working for a big Dutch company in Singapore, gaining valuable experience in the Asia-Pacific (APAC) region for over a decade.
Spotting a gap in the market, Matthijs decided to join Ernst in Singapore. They invested their savings into Flo and built a team from scratch to make renewable energy affordable and accessible to all. Along the way, they met people who shared their passion for the environment and technology. Flo quickly grew from a team of two to a hundred in three years.
To achieve our mission to switch as many people as possible to renewable energy, we need to think bigger beyond just one country. That’s why in 2023, we decided to expand to Australia and opened our second APAC office in not-so-sunny Melbourne.
Scaling our mission globally
We have built a big team, but we have an even bigger mission.
To continue fulfilling our mission, we welcomed Vitol to help power our growth into new markets. Vitol is a world leader in energy and has served global energy markets for over 55 years. The investment from Vitol helps us scale our mission globally, ultimately helping us make renewable electricity affordable and simpler for everyone.
The best part? We still get to do things our way, as Vitol is not involved in our operations. Flo’s leadership team has extensive energy experience and is equipped with local knowledge and global support to bring you the product and experience you deserve.
Join our mission
Behind Flo is a team of passionate engineers, data scientists, and renewable experts, all working together who started out in a small shophouse in Singapore. Since then, we have grown rapidly and expanded into Australia, with bigger plans to enter more markets. We come from different walks of life with various expertise but work towards the same vision: switching as many people as possible to affordable, renewable energy solutions.
We are passionate about what we do, and we are always looking for new team members who share our vision.